|
Time |
Room A |
Room B |
| 08:00 | 08:30 |
Registration ลงทะเบียน |
|
| 08:30 | 09:30 |
Industrial Inquires Change management, environment challenges, demographics and other challenges to overcome in enterprise innovation Adrian Garcia Daito Design / VP, Research; Previously, GE Oil & Gas / Senior UX Research |
Finding Your Voice Strategy With the rise of Amazon's Echo and Google's Assistant, voice and chat are becoming important ways for users to interact. Knowing where to start is a difficult challenge: organisations don't yet know which use-cases will work in voice, and which ones won't. In this workshop, Ben will outline some methods for finding a use case and a voice strategy in an unknown future. Ben Sauer Babylon Health / Director of Product |
| 09:40 | 10:40 |
Disruptive UX Research to Change Company Culture In this talk, I will share my experiences and learning points on how to start UX research and data-driven culture from zero.
Singtel / Associate Director, Design Research |
"Enjoy new instant drip coffee!" / How to design experiences?
Nagoya Institute of Technology / Professor; Previously, Toshiba Design Center / General Manager |
| 10:40 | 11:00 |
Tea Break พักทานอาหารว่าง |
|
| 11:00 | 12:00 |
Building A Happy Employee Experience It’s simple — happier employees make happier customers. And, there are plenty of statistics and facts to back this up. In a hands on workshop learn how to set your employees up for success by creating the right environment and culture for them to thrive and grow in. We're looking at what you need to do to design a great employee experience by taking a human centered approach. Julie Kennedy Saint-Gobain / User Experience Director; Previously, Capital One / Digital Director |
Uncovering Cross-Cultural Insights: Exploration vs. Evaluation This workshop will introduce different strategies for culturally sensitive UX design with a focus on how to leverage cultural theory. Participants will be presented and discuss the benefits and drawbacks of qualitative and quantitative approaches and how they relate to generating exploratory and evaluative UX insights. The goal of this workshop is to learn how to holistically tackle UX questions that arise from cross-cultural considerations. Dr. Florian Lachner Google / UX Researcher |
| 12:00 | 13:00 |
Lunch Break พักรับประทานอาหารกลางวัน |
|
| 13:00 | 15:00 |
Building The Business Case - How to Introduce AI into Your Organisation
Previously, AXA Hong Kong / Head of Customer Care Transformation; Previously, Bank of America / Change Consultant, Regional Fulfillment and Services |
Being a User Experience Communicator: Generating the Right “Experience” Plan for organization with Internal and External Stakeholders How to use User Experience strategy mindset and the skills to improve the corporate efficiency is the key for now. This workshop will coach you how to set up the right UX plan/standard for your organization and the tips how to organize the internal and external stakeholders. Using UX Strategy to improve the communication skill, it will help you upgrade and become a real problem solver to provide value with your organization. Aldrich Huang UXTesting / CEO & Co-Founder, Savvy UX Summit / Main Organizer, International Board Member at User Experience Quality Certification Center (UXQCC), Mentor at User Experience Professionals Association (UXPA) |
| 15:00 | 15:20 |
Tea Break พักทานอาหารว่าง |
|
| 15:20 | 16:20 |
Culture Innovation Helping groups become change agents Adrian Garcia Daito Design / VP, Research; Previously, GE Oil & Gas / Senior UX Research |
Product Strategy Decisions
Singtel / Associate Director, Design Research |